A process that is much more elaborate than development Recently I came across a reader, who wants us to help him in marketing his app. At present he has more than ten apps in the App Store and as far as I know, he had done nothing to market them. He asked us to run short and successful marketing campaign for a week. Now, I want share something about app marketing to our readers. The app development is a
Prepare it before reaching the store App description plays a handy role in generating downloads for an app. Remember, you app is not Facebook or YouTube as users can readily understand it without any detailed elaboration. Let us see what a good description is.
Know the difference to excel Many SEOs confuse the internet marketing with the app marketing. They are nearly the same, but app marketing has one additional dimension. Let me discuss it here. In internet marketing, generally the SEOs have to make the surfers visit the site and they don’t have to worry about other things associated with it like whether they are clicking the ad or buying a product or a service from the site. The site owners need
Use fan pages effectively Social Media Marketing is a popular concept that has been used by app marketers for some years now. If you know how to socialize in Facebook and Twitter, you can easily gain exposure to your products. Let us see how we can use Facebook effectively for marketing. The first thing you must do for marketing your app is developing a good site for it. It plays a significant part in branding. It is better to
Use the power of the content Internet marketers have been using one powerful tool for some years now. However, app marketers never seem to realize that. Yes, it is the content. If you visit Android Market, you can understand what I am taking about. There are some apps that charge US $3 for a download and have four lines for an app description. If you are a developer of Facebook or Angry Birds, then you don’t have to worry
Three important things you should never forget After sharing all those news about price drops, today let see me share something that could help developers. This is about marketing an app. There is no use of building a wonderful app, if you don’t know how to market it. If you are a developer looking to launch a new app, you should never miss these three things. Have an attractive website: Your website can speak a lot about your app.